A company with more than one site, and an ERP, a website, and a CRM that each keep their own version of the truth. How we would make them agree without replacing any of them.
For
Manufacturers and distributors with more than one site
Practice
Revenue Systems & Data, then Software
Starts with
Diagnose
Measured by
Orders re-quoted, and hours spent reconciling
1system of record, instead of three
What it should change.Lead times quoted online match the plant. Orders stop being re-quoted, and finance stops reconciling three reports by hand every Monday. Leadership reads one number, and it is this week’s.
01The problem
The website quotes one lead time. The ERP has another. The CRM does not know the customer has already ordered. Nobody did anything wrong; the three systems were bought at different times, by different teams, and were never asked to agree.
Three systems, three versions of every order
Re-quoted orders eroding trust
Marketing spending against a list sales never updated
02What we would look at first
Before anything is built, Diagnose answers one question: which system should be the one that is right? For a company that makes or moves product, that is almost always the ERP. Then we trace one order from quote to invoice and write down every place a person has to retype it.
Where each number is created, and where it is copied
What the ERP can already expose, and what it cannot
Which report leadership actually reads
03What we would build
Usually not a new platform. One integration, in one direction, with the ERP as the source of truth, built in your own accounts. The website shows what the ERP says. Every order, from any channel, lands on the customer record. A short leadership report sits on top.
04How it runs afterwards
Availability and lead times reach the website within minutes of changing in the ERP. Each integration has an owner and an off switch, and the weekly report is reviewed with you once a month under Operate.
ERP to website: availability, lead times, pricing
Website and ERP to CRM: every customer, every order
One weekly report, written for leadership
Where it goes wrong
The part that usually goes wrong.
Every engagement has a part that fights back. This is the one we would plan for first.
Part numbers. Plants that share an ERP rarely share a naming habit, and an integration is only as clean as the data it carries. We would start with the messiest data, not the cleanest, and plan for a matching table before anyone is surprised by one.